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Moore for Your Money: How Social Media Sold a Home in Less than a Week.

This is another post I shared on my company’s blog. I really like the story though, so I thought I would share it here as well.


Many of my clients and contacts are interested in learning how Social Media can assist with home sales. It’s a question that comes with a lot of preconceived notions about social technologies—i.e. that they are only used to update friends with what you had for breakfast—as well as some deep-seated fears of transparency and the potential for negative feedback.

However, if you take the plunge and trust in the power of social networks, community and honest sales, then these new methods of sales and customer service can have an immediate and positive effect on your business. Be it small, large or even for a one-time exchange, Social Media is a powerful tool.

Need an example? Tim Moore, digital solutions specialist for the New York Times Company, recently tried a cool sales experiment that shows the kind of impact that social technologies can have. Moore set out to sell his home in 72 hours or less using only social tools—no realtors, only connections. And how did it go?

His home did not sell within 72 hours—it sold within 50.

Continue reading


Girls Finally Able To Express Their Crushing Angst Through Play (Mad Men Barbies Coming Soon)

Yes, these are real and yes, they will soon be available for purchase. Here’s the original story.

Pajama Jeans (aka Leg Snuggies)

Let’s Get Robbin’

Still scratchin’ your head trying to figure out the best use of Twitter? Wondering why people care what so-and-so had for breakfast? Questioning the worth of constant updates about some stranger’s whereabouts? Well, friend, scratch no more!

Visit PleaseRobMe.com for a list of great robbing opportunities, updated in real time!


Thanks to this awesome little gadget – http://www.wordle.net/ – you can make these really nifty text thingamabobs! There’s really no point to this thing, but it’s awesome and it’s really fun to play with, so have at it!

Scientists unveil chocolate-fueled race car

All of our childhood dreams seem to be coming true. Well, all of the important, chocolate-related ones at least.

Dr. Claire Lewicki: Tell me what you love so much about racing.
Cole Trickle: Speed. To be able to control it. To know that I can control something that’s out of control.
Dr. Claire Lewicki: Are you sure it isn’t the chocolate?
Cole Trickle: Oh sure, it’s that too.

I propose a re-imagining of Days of Thunder. In this take, Willy Wonka is a stock car sponsor and Tom Cruise is a heavier albeit just as fast and just as rebellious driver. It’s going to be a huge success.

“Ninja Pizza? Pizza That Vanish Quickly Without Trace”

Yay! Pizza vending machines! Yay!


A vending machine that bakes fresh pizza in minutes for a few euros has got Italian chefs in a whirl before it hits the streets in the coming weeks.

Read more about the awesome pizza-making wizard box.